Comments on: Top 10 In Google Maps - Part 2 http://www.convertoffline.com/top-10-in-google-maps-part-2/ SEM Help For Local Service Businesses Wed, 19 Nov 2008 02:13:45 +0000 http://wordpress.org/?v=2.6 By: Local Search Hound http://www.convertoffline.com/top-10-in-google-maps-part-2/#comment-1469 Local Search Hound Thu, 21 Feb 2008 03:07:45 +0000 http://www.convertoffline.com/top-10-in-google-maps-part-2/#comment-1469 Shycon, your absolutely right about acxiom. The problem with acxiom is the same as with allpages. You can't just go their and update your listing. You must have a business line and work through the telco. Shycon, your absolutely right about acxiom. The problem with acxiom is the same as with allpages. You can’t just go their and update your listing. You must have a business line and work through the telco.

]]> By: Shycon Web Denver http://www.convertoffline.com/top-10-in-google-maps-part-2/#comment-1466 Shycon Web Denver Thu, 21 Feb 2008 01:45:44 +0000 http://www.convertoffline.com/top-10-in-google-maps-part-2/#comment-1466 Interesting article. I too get pretty confused about some results in local search. For example, a client doesn't even show up on the top 10, but pretty much dominations half of the top 10 in natural SERPS right below it. Many IYP draw their results from http://www.acxiom.com ... including allpages.com Interesting article. I too get pretty confused about some results in local search. For example, a client doesn’t even show up on the top 10, but pretty much dominations half of the top 10 in natural SERPS right below it.

Many IYP draw their results from http://www.acxiom.com … including allpages.com

]]> By: SEO Nonsense » Local Search Hound’s Continuing Maps Testing http://www.convertoffline.com/top-10-in-google-maps-part-2/#comment-1463 SEO Nonsense » Local Search Hound’s Continuing Maps Testing Wed, 20 Feb 2008 16:14:24 +0000 http://www.convertoffline.com/top-10-in-google-maps-part-2/#comment-1463 [...] likely that the Listings carry more value because of their age (similar to sites/pages in typicalread more | digg story [?] Share [...] [...] likely that the Listings carry more value because of their age (similar to sites/pages in typicalread more | digg story [?] Share [...]

]]> By: Local Search Hound http://www.convertoffline.com/top-10-in-google-maps-part-2/#comment-1451 Local Search Hound Tue, 19 Feb 2008 22:57:27 +0000 http://www.convertoffline.com/top-10-in-google-maps-part-2/#comment-1451 Mike, thanks for checking in. I guess what I'm saying most is that I believe the 3 most important factors in the Algo are links/web pages, location and the business line/age of the business. Now that's theory... but if it's true, it could make a difference from what source it comes down. Building on your work... let's say you have one client without a business line, and the other with a business line that is 15 years old. With the first one, I would advise following your advice to the letter. Which I did, and my boy is in the top 10. Thank You. But in the second case where the business has a line that is 15 years old, How would I leverage that? Would I do anything different? Maybe in that case I let the category info come down from allpages in order to leverage that part of the algo. I think that that is at least worth testing. I did not make that clear in the original post, so I really appreciate the comment. I am becoming more convinced that the "mystery" factor we see in the results is the age of the business line. I have started studying this and see unexplainable examples become explainable. Like the listing above, I believe it is the combination of 66 webpages and a 15 year old business line (from bp on sp.com, not ironclad, but not much reason for the advertiser to lie) that put him in the number 1 position miles from his hometown. I would be very interested in your opinion on that. Mike, thanks for checking in.

I guess what I’m saying most is that I believe the 3 most important factors in the Algo are links/web pages, location and the business line/age of the business. Now that’s theory… but if it’s true, it could make a difference from what source it comes down.

Building on your work… let’s say you have one client without a business line, and the other with a business line that is 15 years old.

With the first one, I would advise following your advice to the letter. Which I did, and my boy is in the top 10. Thank You.
But in the second case where the business has a line that is 15 years old, How would I leverage that? Would I do anything different? Maybe in that case I let the category info come down from allpages in order to leverage that part of the algo. I think that that is at least worth testing.

I did not make that clear in the original post, so I really appreciate the comment.

I am becoming more convinced that the “mystery” factor we see in the results is the age of the business line. I have started studying this and see unexplainable examples become explainable. Like the listing above, I believe it is the combination of 66 webpages and a 15 year old business line (from bp on sp.com, not ironclad, but not much reason for the advertiser to lie) that put him in the number 1 position miles from his hometown.

I would be very interested in your opinion on that.

]]> By: Mike Blumenthal http://www.convertoffline.com/top-10-in-google-maps-part-2/#comment-1447 Mike Blumenthal Tue, 19 Feb 2008 18:59:39 +0000 http://www.convertoffline.com/top-10-in-google-maps-part-2/#comment-1447 Tim The more I think about it, the more likely it is that Google aggregated category data from a range of original sources...Superpages, Allpages etc...and uses all of those cats in Maps listings that don't have an LBC or Website to use for superceding indicators. Mike Tim

The more I think about it, the more likely it is that Google aggregated category data from a range of original sources…Superpages, Allpages etc…and uses all of those cats in Maps listings that don’t have an LBC or Website to use for superceding indicators.

Mike

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