Get To The First Page Of Google: The 4 Essentials Of Ranking A LinkLess Small Business Website

#1 – Paraphrasing Mike Grehan, author of The Search Engine Marketing Book:

If you create a page about a unique word or phrase, you can easily rank for that term.

As an example, if you were to create a site about xandrough, Google will want to return that site when a searcher uses that term because your site would be the most relevant to that term. The problem of course is that nobody is likely to type that into any search engine because the word does not exist, so ranking for it won’t do any good. However, how about a keyphrase like:

Landscape Design Sussex County, NJ

Google Results Page

Now, the possibilities of this concept seem pretty exciting for Landscapers located in Northwest, NJ. To check this, click on the image above and you can see that the sites returned in the organic lack a sense of relevancy. Is that because, like xandrough, it is not likely to be typed into the engine. I don’t think so, as you can see many landscapers are competing for the phrase in Adwords. It actually looks to me like a phrase that is juicily near a conversion worth thousands of dollars.

Try a search like this for your business plus a regional term. If you don’t find many sites that match that query, there may be an opportunity.

#2 – Search Engines Return Pages Not Sites on the Results Page

With this in mind for the example above; the page has to be about Landscape Design in Sussex County, not the site. In other words, if one page on your site is about landscape design and another page is about sussex county, no page of your site will come up for the keyphrase: ‘landscape design sussex county’.

This can be used to the advantage of the linkless site, making it possible to come up in the results for multiple search queries. For example, one page could be for Lawn Maintenance, while another could be Landscape Design.

For more on this see Local Biz Bits

#3 – The Order and Proximity of The Keywords Matter

Write a sentence or phrase that contains both the service and the geographic term and have those terms in close proximity.

High Rankings Advisor has a great explanation of Keyword Proximity.

SearchRank provides another great example of how to write for search engines.

#4 – Time

It will take some time before the search engines trust a linkless site. So, you may just to have to wait. However, if your site is a couple of years old and you re-write it, applying some of these principles, you may be able to rank for your terms as soon as the next time Googlebot visits your site.

To speed some things up even more you may want to add your business listing to Google Maps and verify your business listing. After filling out the information you will recieve an automated telephone call and you will have to enter the numbers they provide you.

Also, you could fill out the business profile on superpages.com. Don’t just set up a listing, you want to make sure you add your url to the business profile… Google only spiders business profiles on superpages.com, not the rest of the site.

The above options are free… the links they provide won’t have any value in ranking your site in search results but they may help your site get indexed quicker by google. And they both get traffic in their own right and could score you some work.

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284 Responses to Get To The First Page Of Google: The 4 Essentials Of Ranking A LinkLess Small Business Website

  1. Good Content is always needed though the bigger your site the more food for the google spiders. I was adding lots of content to http://www.escortsputney.co.uk and google ranking for my keyword was upgraded by at least 3 places!!!

  2. brent says:

    can anyone tell me how to get my brilliant search engine site on the first page of google’s organic results for the search term – search the web

  3. Rob says:

    Nice Information Thanks.

  4. I have tried almost all the tricks of the trade, sometimes I think all my efforts are in vain…

    I know time is also what I need… I can’t wait to get to the top of google & finally conquer that first page.

  5. I have tried various Technics & Methods & still I haven’t been successful in getting into the front page of Google.com. I wonder if resorting to Adwords would help me out somewhat… but I find this method very costly..

  6. Tinos Moving says:

    I move or remove anything

  7. Thank you for sharing, I was quite interested in this!

  8. Hey Man,

    Great post. A lot of interesting stuff in your article which lead finally to super white hat SEO

  9. Birthday sms says:

    Nice article thanks for sharing.. i like it

  10. Sexy sms says:

    what a hot method for ranking up your website..

  11. Found this article after my listing plunged from page 1 to page 6 in one day. Completely baffled and hope I didn’t screw myself over with too many keywords.

  12. Great post, and great tips. Thanks for sharing this information.

  13. Nice article, great for improving search engine visibilty on any website. Thanks for sharing.

  14. Thanks. I am going to use your tips for my site http://www.CustomSoftware.net.au and see what happens.

  15. kikij says:

    Congratulations on being 1st on Google for “getting on the first page of Google!” You obviously know what you’re talking about. Thanks for the great information!

  16. Hans says:

    Very informative post. As we all know, the algorithm for major search engines change all the time and what we think is going to work today may not be applicable tomorrow. I think the visibility issue is a bit more complicated than what you suggest in your post, but the info. is very useful. Thank you…

  17. Robin says:

    If you want on the first page of google, go to firstpageupgrade.com. This company specializes in helping small businesses get their name on the first page of google. First Page Upgrade is the fastest, least expensive, most honorable web hosting company I have dealt with on the internet.

  18. Kameron says:

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  19. Thats nice, even getting top of the first page for relevant keyword is not that much easy. Good Post. Keep it up.

    Regards,
    Reduce Weight Loss

  20. Ace says:

    I heard some says, keywords and content are already enough to get you up on first page of google.

  21. Great tips. I already added my business name to Google maps and local listing. I am gonna try your techniques to rank locally.

    Thanks

  22. Thanks for the info. It is nice to some people will still help others!

  23. Great info. It is nice to see that some people will still help others!

  24. travesti says:

    Thanks for the info. It is nice to some people will still help others!

  25. FaustVII says:

    You can also backlink I guess

  26. Matthew says:

    Iv been also trying to get my site on the first page of google and havent really had much luck. And advice
    https://sites.google.com/site/finishingtouch85/

  27. The best way to get your site ranked well is to create UNIQUE, quality content for the spiders to lap up.

    Without content, you are nothing and Google and the other search engines will not view you as an authority site.

    Make sure you use content of about 500 words per page, picking upto 10-12 keywords and use the main one in the first line of the first paragraph. Use it again about 5-6 times throughout your content page (making sure it reads correctly and makes sense for a person to read) and then ensure all your image (ALT) tags use keywords related to your content. Ensure you only use Header tags once on your pages – if you use a H1 tag in your website title, then do not use header tags on each page of your site – it will confuse the search engines. Also give your internal links proper titles (when you hover over them, they show an ALT title) using the keywords as those titles. Hope that helps you out!

  28. Matrimoniale says:

    With PR 1 I’m on first results page for all my rellevant key phrases. Anyway I’ve noticed some kind og rotation of the first page results. Is this true, and if so can you recommend some article about it?

  29. YUOSEF LAFI says:

    HALOW IM YUOSEF I MAED THE WABSITE AND I WANTED TOW BE IN THE FERST BAGE

  30. Great info, many people will benefit from this site.

  31. matthew says:

    hi there i have just set up a website for landscapeing the other week this makes no sense to me i was the 3rd on the frist page of google but today iam on the 5th page i need help i want to do everything in my power to put my website on the first page and keep it there can any1 help. thanks matt

  32. The best way to get your site ranked well is to create UNIQUE, quality content for the spiders to lap up.

  33. ketones says:

    So this is how site ranking works
    I am trying very hard to get my site up too
    So far nothing

    hopeful I can use these information to help my sites

    haemophilus influenzae |
    ketones

  34. Hi
    Nice post. I am working on my website http://www.bookairtickets.co.in and able to good for this. I will surely use your terms to optimize my website and get better results.
    Thanks Again

  35. Hi I gonna have my first page to be google background when I turn on (startt ) my computer.

  36. I,am very satisfied to have charome but plus charome I gonna to have google as background on my disply

  37. mauro says:

    nice post, i try to implement this

  38. Akhil says:

    Thanks for the info buddy…

  39. The best way to get your site ranked well is to create UNIQUE, quality content for the spiders to lap up.

  40. Dont forget… Content is the king. Good links help too…

  41. LMP Handbags says:

    Thanks for the tips and the explanation. I fully appreciate your taking the time. Cheers.

    An action plan is now in place. Bring on the Goggle ranking.

  42. fernando says:

    i I gonna have my first page to be google background when I turn on (startt ) my computer.

  43. btelis says:

    Thanks for sharing.
    2many problems with new SEO goggle changes…

  44. Joel Bags says:

    Me old noggin is a hurting a bit. Always been under the impression that onsite SEO is only worth like 5% in overal seo work. 95% is supposed to be off site, i.e. promotion, press releases etc. Might have to take this stuff onboard. Thanks.

  45. Ashish Kumar says:

    Informative content, thanks for sharing it !!!!!!!!!!!!!!

  46. I Want To Be On Google First Page

  47. Will Cook says:

    Thank you very much for the helpful information

  48. Avenir says:

    Amazing Info! Thanks & very helpful for us..

  49. Plantronics says:

    Great article, I am adding my site to google maps as we speak and I will also try SuperPages. Please wish me luck and anyone that wants to help promote my site would be much appreciated!