I was talking to Will Scott on the phone last week; I found talking to a busy local seo on the phone a little like riding a NYC subway at rush hour… we later resumed the conversation by email; but before the rushing by of the proverbial trains, a very important [...]

Miriam Ellis is in the midst of creating an excellent series of interviews with local seo’s over at the SEO Igloo. I was humbled to be part of the group she is interviewing and I really enjoyed doing it. Thanks again for the invite Miriam.

In the introduction to the [...]

Why does this listing Rank #1 for House Painting in Paramus NJ?

The listing is credited with 69 web pages pointing at the name of the business but these are all essentially scraper sights that have picked up the listings of the competition as well. And there is no [...]

Armed with an index finger, pencil and an analytics package (other than google’s), I set out to see what I could I learn about those folks searching for local service businesses by looking at what they typed in. Here is what I found. (I included a scanned page of the “notes” so you could appreciate [...]

Rather than right down my New Year’s Resolution, I decided to resolve it. Sure, it’s a month late but I bet most resolutions have been discarded by this time, so maybe I’m ahead of the game after all. Anyway, the resolution? Oh, yes… to update my blogroll. I have tried to include those blogs that [...]

When I look back at 2007 I will probably regard it as one of my favorite years. I love to learn and in 2007 I learned HTML, CSS, SEO, SEM a little Photoshop and enough javascript and php to understand what it does and grab some free code when I need it.

I spent on [...]

As often as ‘Content is King’ is written by some it is disregarded by others and if the yellow pages industry doesn’t understand that… it WILL be the end of the medium. Let me explain.

Anyone who has worked in yellow pages or local search knows that the market is fragmented. Consumers have lots of [...]