Author Archives: Tim Coleman

A Lesson In Social Media From Benjamin Franklin – A Little President’s Day Fun

Yes, I know Benjamin Franklin was not a President but I do believe he is as responsible for the way in which we are governed as any one man. And though Thomas Jefferson was an awesome writer… I don’t think … Continue reading

Posted in Uncategorized | Comments Off

Local Search Keyword Analysis

Armed with an index finger, pencil and an analytics package (other than google’s), I set out to see what I could I learn about those folks searching for local service businesses by looking at what they typed in. Here is … Continue reading

Posted in Local Search | 28 Comments

Another Reason For Local Businesses To Get Social… Stumbleupon Stars On Google Maps

If you’re a small business with very good content, the kind that those who hang out in social media sites would like, I would suggest submitting that content to stumbleupon. Because when these folks finally turn off their computer (it … Continue reading

Posted in Uncategorized | 6 Comments

My Dirty Little Secret – “I have a small analytic”

I recently read an article by Dr Pete discussing conversion rates and one of the points he made was that nobody seems to share theirs. Hmmmm… could that be because we are all insecure about our conversion rate. Maybe… no … Continue reading

Posted in Analytics | 5 Comments

Interview With Local Search Guru: Mike The Internet Guy… He’s Ba-aaack!

Mike Belasco’s – Mike The Internet Guy Blog, has always been one of my favorites in the local space. It is certainly one that I subscribe too… but in the last couple of months it was the same 3 posts … Continue reading

Posted in Interviews | 3 Comments

New To Local Search? Save Yourself A Year

Rather than right down my New Year’s Resolution, I decided to resolve it. Sure, it’s a month late but I bet most resolutions have been discarded by this time, so maybe I’m ahead of the game after all. Anyway, the … Continue reading

Posted in Local Search | 5 Comments

Geotargeting Adwords For Local Business: Buyer Beware

I recently read a well-written article by Search Engine Guide, which outlined the ways one can use the geo-targeting features of Google Adwords. My problem with this article and the other ones on the subject that I have read lately, … Continue reading

Posted in PPC | 3 Comments

5 Ideas To Raise The ROI OF Local’s Most Expensive Campaigns

If there is any doubt about the value in local, one needs only to saunter over to Spyfu, where the list of 1000 most expensive keywords (opens in new window) can be found. And take note that out of the … Continue reading

Posted in Local Search | Tagged , , | 5 Comments

Local Search – The Business Model (Beware: Long Post)

When I look back at 2007 I will probably regard it as one of my favorite years. I love to learn and in 2007 I learned HTML, CSS, SEO, SEM a little Photoshop and enough javascript and php to understand … Continue reading

Posted in Local Search | 8 Comments

YP Contemplating Suicide by SEO.

As often as ‘Content is King’ is written by some it is disregarded by others and if the yellow pages industry doesn’t understand that… it WILL be the end of the medium. Let me explain. Anyone who has worked in … Continue reading

Posted in Local Search | 27 Comments